Mobile · Multiple product brands on one mobile architecture

One codebase. A fleet of branded apps.

A React Native monorepo that builds into separately branded App Store apps per client — with layouts controlled server-side, so apps change without a release.

Mobile appsPlatform engineering
One codebase. A fleet of branded apps.

1

codebase, many binaries

0

releases needed for layout changes

App Store

review, handled end to end

The challenge

Every client wants "their own app", but maintaining five diverging codebases is how agencies drown. We built one mobile architecture that produces per-client binaries — own branding, own App Store listing, own enabled features — from a single codebase.

Technical delivery

The system.

01

A single Expo/React Native monorepo building per-client App Store binaries via build variants

02

Server-driven UI: page layouts are defined in the platform and fetched at runtime, so content and screens change with no app-store release

03

Per-client theming, module gating and API credentials resolved at boot

04

Full App Store delivery: provisioning, review submission, rejection handling and release management

05

Automated App Store Connect tooling for builds, metadata and review submission

The result

New branded apps ship from configuration, not from forked codebases — and day-to-day app changes happen from a dashboard instead of a release cycle.

React NativeExpoTypeScriptApp Store Connect API