Over and above.
Everything you've built stays yours. We're paid on what we add over and above it.
Run by Alex O'Neill. Ads, offers, creative, website and app, joined up for owner-led Shopify brands. Every ad behind this text is a real BodyFreaks ad.
2.5× the revenue in six months, without spending more on ads
BodyFreaks is an owner-led activewear brand. We read their Shopify, rebuilt the offer and the ads, and put the same deals on a new website and their own app.
Growth on the same month a year before
August 2025 to January 2026, against August 2024 to January 2025. Shopify online sales.
The real BodyFreaks ads
Made from their own product photos. No stock footage, no photoshoot.
Their own app and website, showing the same deals
The BodyFreaks website, rebuilt to load fast on a phone. Visit bodyfreaksactivewear.com
The BodyFreaks app, live on the App Store and Google Play.
Shown with the owner's permission.
You built this. Then it hit a ceiling.
You got the brand here by doing most of it yourself. Then growth slowed, and the help you paid for went stale. It usually looks like this:
- Example
Reports full of clicks, while revenue stays flat.
- Example
Sales that look good, but sell below cost.
- Example
Best sellers sold out while the ads keep running.
- Example
An email list nobody emails.
None of this means you got it wrong. It means one person can't run every layer at once.
Read. Build. Grow.
Most agencies run one layer: the ads, or the emails, or the site. I advise you and I do the work, across the whole chain, so every part pushes the same deal.
Read.
Your real sales, margin and stock, straight from Shopify. What sells, what makes money and what's about to run out.
- ✓ Margin kept
Build.
Offers that keep your margin, studio-quality creative, ads and a catalogue synced from Shopify. Never selling below cost.
✓ Same deal on the appGrow.
Your site and app show the same deal as your ads. You get the numbers against last year, every week.
Send us a product shot. Get a studio shoot back.
Send us a product shot and we turn it into a studio shoot, without the shoot day, the studio booking or the budget.
It's built on years of working with AI. The difference is that your product stays exactly as it is: the logos, the tags, the fabric. Generic AI tools change it.
Core Cropped Fleece Sweater, Jet Black
Same embroidered logo, same ribbed hem, same fleece.
Before: the owner's phone photo. After: live on the BodyFreaks website.
Core Fleece Hoodie, Grey Marl
Same embroidered logo, same pouch tag, same fleece.
Before: the owner's phone photo. After: live on the BodyFreaks website.
Core Cropped Cotton Tee, White
Same raised logo, same hem tag, same cotton.
Before: the owner's phone photo. After: live on the BodyFreaks website.
We benefit as you benefit.
A monthly fee for the work. On top, a share of what we add over and above where you were when we started. We benefit as you benefit.
- The starting line is your own last 12 months, month by month, so a quiet January is compared with last January.
- Below the line, you pay the fee only.
- Your ad spend goes straight to Meta. We never take a cut of it.
- You keep 100% of your business.
- The numbers come in writing, after the fit check.
Old money stays yours. New money we share.
Built for brands that are already working.
For
- Shopify brands, run by the owner
- Established, with real turnover (the fit check asks for a rough band)
- Already running ads
- In stock, with product to sell
- Steady or growing
Not for
- Start-ups still finding their first customers
- Brands in decline that need a rescue
- Brands that only sell on discount
Your own app and a faster website.
Once the growth shows, and not before, we can build your own app and a faster website as separate projects. Both show the same deals as your ads. This is what we built for BodyFreaks.
You don't need either to start.
Let's see if we're a fit.
We work with brands that are growing and that we know we can help. We can't help everyone, so let's see if we're a fit for each other.
About 2 minutes. One question at a time.
Straight answers.
What counts as growth?
Your Shopify online sales, ex-VAT and after refunds, above your starting line for the same month. Sales that don't go through your Shopify online store, such as a physical shop, don't count.
How is the starting line set?
Once, before we start: your own 12 months before work begins, month by month. A November is compared with last November, so the seasons are handled. It's written into the agreement and reviewed at each renewal.
What if sales dip below the line?
You pay the fee only that month. There's no share when nothing is over the line.
How long is the term?
12 months minimum, so every term includes a fourth quarter.
Who pays for the ads?
You do, straight to Meta, on your own account. We never take a cut of your ad spend.
I already have an agency or a freelancer.
Most brands we speak to do. If what you have is working, keep it. If it has gone stale, we run the whole chain rather than adding one more layer on top. The fit check asks what you've tried and what happened.
Do I need a new website?
No, not to start. We work with your current Shopify store. A faster website or your own app comes later, as separate projects, and only once the growth shows.